

AJS Professional Cleaning: Website development
Timeline
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August - Present 2024
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Current WIP: liaising with client to finalise copy and company details.
My Role
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Responsible for website design, copy and client liaison.
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Collaborating with two developers responsible for building the website.
CLIENT BRIEF
Design
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Clean, modern, and user-friendly layout.
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The client wanted the design to feel welcoming and approachable, avoiding anything too serious, intimidating, or overly corporate.
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The website should include lots of high-quality images showcasing the cleaning services offered.
Functionality
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A quote request form that allows users to submit inquiries directly to the company email.
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Include a clear contact option for customers who prefer to discuss services over the phone or via email.
Key Features
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Home: Overview of company goals and unique value proposition; mainly their flexibility and hassle-free quote process.
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Services: Detailed descriptions of cleaning services offered, supported by images.
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Quote Request Form: Directly linked to the company email and quick and easy, asking only the most relevant questions to save time and streamline the process.
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Contact: Easy-to-access contact information with phone and email.
Goals
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Attract potential customers by visually showcasing services.
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Facilitate communication through both a quote form and direct contact options.
CONCEPT
Flow Diagram and Interaction Design
Using the client brief I created a simple booking flow ensuring all user interactions and decisions led to the customer completing the quote enquiry form. I then used this flow to sketch each screen state using pencil and paper